When the parent company started
out in 1969, a refrigeration division was established with a 2-man
sales team. With Genetron Refrigerant as the primary product back
then, the range of products soon expanded to include a more comprehensive
range of refrigeration and air-condition spare parts to better serve
the industry. With continuing growth in the market and the need
to be more specialised, Asiatic Refrigeration Pte Ltd was set up
In 1995, after having garnered the experience in the
local refrigeration and air-condition industries, and to fulfill
our regionalization program, a branch sales office was set up in
Malaysia. SMARCO KL Sdn Bhd has the role to reach out to users in
the Malaysian market supported by our strong inventory and expertise
in Singapore. In the same year, PT Asiatic Multindo Purbaya, the
Indonesian subsidiary company, was set up in Surabaya. Working through
this office, Asiatic Refrigeration's products are made available
to the market there.
As the need to create a competitive edge becomes critical
to stay ahead, in 2001, Asiatic Refrigeration set up an outlet in
Changi. Unofficially known as 'Asiatic Changi', this sales-outlet
has allowed for easy access to spare parts requirement for clients
in the eastern region of Singapore.
In October 1, 2001, The Company was officially
appointed the Exclusive Johnson Controls Product Specialist. This
strength is recognized by Johnson Control (S) Pte Ltd, whom the
company has already had a well-established business partnership.
This partnership is further strengthened, when both companies signed
a memorandum in commemorating the occasion.
Since the beginning, Asiatic Refrigeration
had been providing spare parts support to the air-condition and
refrigeration maintenance and repair market. This has held true
to this day with our continual search for better products and improved
services. Apart from having a wide range of products, we are staffed
by a team of experienced and dedicated sales personnel to provide
assistance to customers' needs.
In the early days of the company, there were
only a handful of products, the are Alco
and Matsushita Compressors.
Through the years, with the market exposed to more equipment from
all around the world, we have also added to our range, other names
which are indispensable in the industry such as Honeywell,
AC & R,
and Virginia KMP Products.
This widening of product range allows for us to cater to the varying
needs in the market. All these products are housed in our facilities
conveniently located around Singapore.
Maintaining very strong links with manufacturers from
Europe, United States and Japan, we are able to keep up with the
latest technologies and product development. Conforming to the Montreal
Protocol, the company has demonstrated our commitment to environmental
protection policies. Further to this, we have technically competent
and dedicated personnel to retrofit systems from CFCs refrigerant
to HFC refrigerant on a chamber cascade system.
In recognition of the commitment to the Quality Management
System, Asiatic Refrigeration Pte Ltd had been accredited with ISO9002
certification in 1998 and has now upgraded to the latest ISO9001-2000